New Licensing Agreement with the Busted Knuckle Garage
January 10, 2019
Contact: Matt Stutsman
PopStops Marketing, Inc.
PopStops® Announces Licensing Agreement with
the Busted Knuckle Garage®
St. Petersburg, FL. – PopStops Marketing, Inc. (PopStops®) announced it has recently entered into a licensing agreement with There, Inc. the owner of the highly popular “Busted Knuckle Garage” line of licensed graphics for those do-it-yourself kind of people who know a thing or two about “busted knuckles!”
Timeless, as it is factual, the Busted Knuckle Garage logo comes from a self-confessed “gear head” who had begun twisting wrenches as a teenager. Better yet, Warren Tracy, President of There, Inc., had the good sense to trademark his logo back in 1996 and has been in the licensing business ever since.
Warren loves the fact that PopStops’ high quality line of products, are manufactured in, and proudly display, a “Made in USA” label. PopStops® Garage Stops include a comprehensive warranty and a highly competitive Manufactured Suggested Retail Price (MSRP). Completely unique in the nature of its PopStops® products for residential garages, PopStops® Garage Stops are designed to stop a homeowner’s vehicle. At the same time, PopStops® allow for highly-tailored and “customized” messages while creating a sense of comfort and calm when parking a vehicle at home.
"The messaging that Warren’s products brings to PopStops is terrific," explains Scott Fenimore, President of PopStops Marketing. “I crack up every time I see a new PopStop Graphic Insert with one of their licensed graphics on a PopStops! Every consumer has a passion about something, be it an affiliation, a school, a favorite sports team, something! Busted Knuckle Garage definitely speaks to a huge audience with a big passion about cars and for the do-it-yourselfers."
PopStops® has been working to create licensing arrangements with a wide range of brands that consumers find appealing for his or her favorite passion. Busted Knuckle Garage fits perfectly into that zone. Says Fenimore, “We definitely see large groups of retail stores such as Auto Parts Stores, Mass Retailers and a variety of others who want to carry Warren’s branded line of PopStops. He already has a terrific presence with his other lines of Busted Knuckle Garage products in major retailers such as Hobby Lobby, AutoZone, Advance Auto Parts, Pep Boys and others. PopStops® is a natural fit for those retailers as well.”
This licensing agreement allows a broader range of clientele to benefit from the PopStops® products and expands the reach of the Busted Knuckle Garage brand overall. "We are very pleased to be partnering with PopStops long-term," states Tracy, “The PopStops line is durable and built to last. Pair the product itself and that customers can change or customize their messages at any time and you have a truly unique customer experience over a lifetime! That’s why we wanted to get behind PopStops right from the start."
PopStops Marketing and Busted Knuckle Garage will immediately begin to introduce the various sized patented PopStops® Garage Stops to its accounts throughout the country. PopStops are currently available in 12”, 18”, 36” and 72” widths.
The reason for the company’s name “PopStops” is that the first three letters (POP) represents the firm’s other powerful use of this product, which is “Point of Purchase” display advertising. This represents one of the most compelling and focused point of purchase advertising products to arrive in years. PopStops® are also used as the base on the stand of our patented PopStops® Retail Display Systems. This is used in retail stores and automotive showrooms that feature either 10” or 15” high resolution monitors connected via WIFI with pegs for easily holding and displaying graphics for sale. The PopStops® Retail Display Systems are currently available in 18” and 36” width configurations.
About PopStops Marketing, Inc.:
PopStops Marketing, Inc. is a US-based manufacturer and developer of innovative new products for use within family garages designed for stopping cars and for displaying custom messages. Our management team has a combined fifty plus years of experience in engineering, software development, commercial printing, and design. From its inception, the PopStops® garage stops primary function was to “Stop” a vehicle in a garage in a simple, effective way. Having the ability to customize graphics that homeowners could easily change out and personalize, was what really set this product apart.
The “POP” came soon after when the PopStops® team quickly realized that there was more to this product. The very nature of how a PopStops® was engineered enabled a garage stop to instantly transform into a “point of purchase” display. Having the flexibility of taking a product from a home garage to a showroom or tradeshow floor, or to use it while “tailgating” for a favorite sports team, is how PopStops® was born.
For more information, call 800-209-4571 or visit www.popstops.com.
About There, Inc.:
There, Inc. is a master licensor of the Busted Knuckle Garage graphics and slogans. Based in Prescott, AZ, There, Inc. licenses a variety of its graphics and slogans on a variety of car guys’ gifts and garage gear across multiple industries.
Look for the Busted Knuckle Garage at the end of your driveway.
For more information, call 928-708-0897 or visit www.bustedknucklegarage.com.
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